Results & Case Studies

Standard Customer Results

Real, customer-reported results from agents taking Standard calls — presented as examples, not guarantees.

These are real messages from agents taking Standard calls, reported directly to Standard as sales happened. They're examples of what customers have reported — not a promise of what any individual buyer will see.

$1,400
Average AP (reported)
80%+
9-month retention (reported)

Reported sales

What the reported averages mean

Across Standard customers, reported average annual premium sits around $1,400, with 80%+ of customers still active at nine months. Both numbers come from customer-reported sales, not from Standard's own assumptions about what a call is worth. Individual results vary — sales performance depends on your agent's execution once the call is qualified, not on Standard alone.

How to weigh this evidence

Reported results are useful, but they're not the same as an outside test. If you want a data point that doesn't come from Standard's own customers, see Sell Hungry's independent Standard Final Expense inbound call test. If you want to know whether a given result would actually be profitable for you once contract level and chargebacks are applied, see How to Know Whether Your Lead Buying Is Actually Profitable.

Individual results vary. These are customer-reported results, not guarantees. Standard does not guarantee sales performance, close rate, AP, or ROI.

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